Steve Giglio, Executive Communications and Sales Trainer, Lists Top 5 Excuses Used to Avoid Mid-Year Reviews and How to Overcome ThemNew York, N.Y. – It’s halftime, 2011. A sports coach would take this time to assess the game, adjust strategy, determine what players are excelling and which need guidance, create a plan for the second […]
Like lots of things on the Internet, this article I stumbled upon rather randomly. But I’m glad I did. The author, a high ranking executive for Coca Cola, makes an essential point regarding a person’s uniqueness in the marketplace. I agree with his all his recommendations. And I’ll add one: make a list of your […]
We’ve all done it: attended a networking event only to come home with a handful of buisness cards and no recollection of who most of those people are. Crain’s NY Business offers some insight into how one can more effectively benefit from such gatherings. A hint…it takes some forethought and strategy! Click here for article.
In this article, the author provides you with some insight about how to avoid overpromising what your company, your brand, even you, can do. It’s a good lesson, and one that I instill in my clients. It is, of course, paramount that you know what your company/product/service can do. But, it is equally important that […]
A lot of my publishing clients are working to bring their print and digital assets together in a package that is attractive to readers, and advertisers. As you can see from this article, it’s wide open. Hope this sheds some light on the transition taking place: http://techland.time.com/2011/05/10/why-are-magazine-app-subscriptions-priced-so-weird/#ixzz1M2XYWf9t
New York, NY – It is no secret the magazine publishing world is changing…rapidly. According to MediaFinder.com, from 2009 through 2010 more than 750 titles closed, setting a record that no one wanted. “I’ve never seen anything like it, and likely never will again,” says Steve Giglio, a brand communication and sales training professional who works […]
“The kids today I tell ‘ya!” Well, as this article in Fast Company explains, there is more to age differences than the younger set knowing how to Flickr photos via iPhone to their Twitter page. What makes them happy versus what makes your managers and executives happy differs and you need to know how. The […]
Facebook, LinkedIN, iPads, video phone calls, virtual conferences, etc. all try to connect people. Recently, I discovered the power of connection from another device: The Frisbee. I just completed a sales training program for a publishing client. The most memorable aspect of the program was when I asked each salesperson: What’s your emotional connection to […]
Google and me are of the same mindset. Well, ok, I don’t really get search engine algorythms or pay-per-click bidding stuff but, when it comes to developing leaders, we are linked. A recent story in the NY Times outlines Google’s recent study, and resulting recommendations, on how they are building better leaders. They are committed to […]
Guy is right. Kawasaki, that is. An article this month on FastCompany.com highlight five lessons from Kawasaki’s new book, “Enchantment.” From what I hear, a good read. Let me know if you’ve read it and what you gleaned from it. The article in Fast Company highlights what my last two blog entries have done as […]
