01.26.11 Taking Risks
The new year. It brings with it the hopes of great accomplishments. It also brings hidden challenges. We all want to believe that our innovation will be rewarded but sometimes, risks need to be controlled as well. That’s what the Harvard Business Review delved into in the following article, which I provided comment on as well. Read it HERE or below:
“Taking Risks in Tough Times”
Harvard Business Review
January 2011
by Ron Ashkenas
You’re probably familiar with lab experiments in which mice are conditioned to behave in a certain way by receiving sugar pellets for “good” behavior and electric shocks for doing the opposite. But what happens when the consequences are random or contradictory, i.e. when the same behavior sometimes is rewarded and sometimes is punished? The answer is that the mice become highly stressed and confused, and start to take no actions at all. In other words, they stop taking risks, which is the safest possible behavior.