You might be surprised to realize that how you introduce yourself makes a big difference with people. In my coaching assignments, I’ve observed executives either going through the motions introducing themselves to people/clients or meaning it and linking their introduction to the excitement of the meeting.
Setting the Tone
As we’ve spoken about before; people buy people first, product second. What this means during one’s introduction is that HOW you introduce yourself and WHY you’re jazzed to be there can make all the difference in the world. You get to set the “tone” for the meeting.
That’s why its important. Lets break this down a bit.
Five Steps for Introducing Yourself
Step #1: Do your homework
Know who’s attending the meeting. Having a little knowledge about who you are introducing yourself to will give you confidence in your initial contact with them.
Step #2: Understand why is the meeting important to the attendees
Yes, be clear on the importance of the meeting to you but, simultaneously know what’s important to your attendees. What’s keeping them up at night? What are their challenges?
Step #3: Find the Value for Them
Genuinely link the value of the meeting for yourself. Hint: If you’re not excited about it, your attendees won’t be either.
Step #4: Be Clear and Direct
Write out your introduction to be confident and clear. Name, background, relationship to the subject at hand and why your excited to part of the meeting. Remember, you are setting the tone and you are establishing a level of trust right from the start.
Step #5: Be Engaging
Deliver it like you mean it, as a host in a welcoming fashion. It makes a difference and credentials you as a professional. Sure, maybe they aren’t completely engaged yet but if YOU aren’t, you have no chance of succeeding in your encounter with them.
Try these steps at the next meeting you host. Let me know how it goes!